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Empire of the Air : The Men Who Made Radio (0060981199)

The story of the invention of radio focuses on scientist Lee de Forest, brilliant recluse Edwin Armstrong, and RCA mogul David Sarnoff, who turned a basement discovery into a worldwide communications revolution Product details Format Paperback | 432 pages Dimensions 134 x 204 x 25.4mm | 340.19g ...

Strategic Management: Concepts : Competitiveness and Globalization (9781285425184)



Examine strategic management with the market-leading text that sets the standard for the most intellectually rich, yet thoroughly practical, analysis of strategic management today. Written by highly respected experts Hitt, Ireland, and Hoskisson, STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, CONCEPTS AND CASES, Eleventh Edition, combines the latest cutting-edge research and strategic management trends with ideas from some of today's most prominent scholars. This is the only text that integrates the classic industrial organization model with a resource-based view of the firm to give you a complete understanding of how today's businesses use strategic management to establish a sustained competitive advantage.
A strong global focus and examples from more than 600 emerging and leading companies place ideas into context within an inviting, practical presentation. A wealth of learning features and more than 30 all-new compelling cases examine a broad range of critical issues confronting managers today. Engaging video cases, CengageNOW (TM) online learning tools, and a complete electronic business library help keep your study current and relevant. STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION provides the solid understanding you need to effectively apply strategic management tools and techniques for increased performance and tomorrow's competitive advantage.


Product details

  • Paperback | 480 pages
  • 206 x 256 x 17mm | 747g
  • South-Western College Publishing
  • Florence, United States
  • English
  • 11th edition
  • black & white tables, figures
  • 1285425189
  • 9781285425184
  • 1,997,274


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